Apple's Website Now Features the Iconic Lumon Terminal Pro from “Severance”

What is the Lumon Terminal Pro?

For those unfamiliar with “Severance,” the Lumon Terminal Pro is the distinctive retro-styled computer used by “severed” workers in the show's fictional Lumon Industries. The computer features a unique aesthetic that blends vintage computing with a dystopian corporate vision - characterized by its monochromatic blue display, large trackball interface, and the iconic teal and blue keyboard that has captured the imagination of viewers worldwide.

The computer represents more than just a prop in the show; it's a central element of the eerie, time-displaced aesthetic that helps make “Severance” so distinctive. Its design draws inspiration from real-world retro computers like the Data General Dasher terminals, which we've also drawn inspiration from for our own keyboard design.

Apple's Playful Nod to Severance

In a clever promotional crossover, Apple has featured the fictional Lumon Terminal Pro computer from their hit Apple TV+ series “Severance” on their official website. Visitors shopping on Apple.com can now see this retro-inspired computer listed alongside actual products, complete with a red “New” label, as if it were an actual product available for purchase.

This unexpected addition has created excitement among “Severance” fans and tech enthusiasts alike. While the Lumon Terminal Pro is not actually for sale from Apple, its appearance serves as clever cross-promotion for Apple TV+ and the critically acclaimed series, which recently concluded its second season.

The Origins of the Lumon Terminal Pro Keyboard

The keyboard featured on the Lumon Terminal Pro draws significant inspiration from the Data General Dasher terminals of the late 1970s and early 1980s. These vintage keyboards were known for their distinctive color scheme, unique keycap profiles, and specialized function keys that served specific terminal operations.The production design team for “Severance” adapted these classic designs, creating a keyboard that captures the essence of vintage computing while adding unique elements specific to the fictional Lumon Industries. The most striking features include the teal and blue keycaps, the integrated trackball controller, and the absence of certain keys (like Escape) that metaphorically represent the trapped state of the severed workers.The keyboard's layout also reflects the controlled environment of Lumon, with specialized function keys for the specific tasks performed by the Macrodata Refinement (MDR) department.Original Data General Dasher Terminal - the inspiration

From History to Reality: Our MDR Dasher Keyboard

While Apple's Lumon Terminal Pro listing is just a playful marketing reference, we're creating an actual, functional MDR Dasher Keyboard inspired by the original Data General Dasher keyboards from the 1970s and 80s. Our meticulously crafted design features distinctive teal and blue keycaps, vintage styling, and satisfying tactile feedback that captures the essence of these iconic vintage terminals.

Unlike Apple's fictional listing, our keyboard is being manufactured for real-world use, allowing fans of retro computing and vintage aesthetic to enjoy a modern keyboard with classic design elements.

Key Features of Our MDR Dasher Keyboard:

Authentic Vintage-Inspired DesignClassic teal and blue colorway inspired by the original Data General Dasher terminalsPremium MaterialsAluminum case and high-quality switches for durability and performanceModern FunctionalityUSB-C connectivity and compatibility with all major operating systemsOptional TrackballAvailable with integrated trackball module, just like in the show

Our keyboard is perfect for fans of retro computing, mechanical keyboard enthusiasts, and professionals seeking a unique, conversation-starting peripheral that combines classic design inspiration with modern functionality.

The Severance Aesthetic: Why We're Fascinated

The distinctive visual language of “Severance” has resonated deeply with audiences. The show's production design team created a world that feels simultaneously retro and timeless, with the Lumon Terminal Pro serving as perhaps the most iconic element of this aesthetic.

The appeal goes beyond simple nostalgia. There's something comforting yet unsettling about the show's technology - a perfect metaphor for the series' themes of corporate control, personal identity, and the blurring boundaries between work and life.

“Please try to enjoy each keystroke equally.”

Join the Waitlist for the MDR Dasher Keyboard

While Apple's featuring of the Lumon Terminal Pro on their website is a temporary marketing reference, our MDR Dasher Keyboard, inspired by the classic Data General Dasher terminals, offers enthusiasts a chance to own a functional modern device with vintage design elements.

Whether you're a devoted fan of the show, a collector of unique tech peripherals, or simply someone who appreciates thoughtful design with a story behind it, our keyboard represents a rare opportunity to own a functional piece of art inspired by one of television's most visually striking series.

Sign up to be notified when the limited-edition MDR Dasher Keyboard becomes available: